Italian TV - Queen Advert

Starting on 20th September, the new Ad made for the Unicredit bank campaign will show a story of a music collector, a devoted Queen fan, who is looking for the only missing record in his personal collection. He finally bought a copy of this record using the new credit card launched by Unicredit (called Genius Card) and then travel for miles to have the pleasure to get in his hands the record personally.

The sought-after Queen LP is a copy of the beautiful japanese edition in red and green vinyl of Queen Live Killers, celebrating also the 30th Anniversary of the release.

The TV ad is 30 seconds in length but Queen fans will recognize the records and material used on the film supplied by the We Will Rock You Italian Fan Club.

The Unicredit Bank also made a generous donation to the Mercury Phoenix Trust.

The ad can be seen at

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